Last Updated on: 30 July 2024

Welcome to Blinkit.global. Blinkit Private Limited ("us", "we", or "our") operates the Blinkit.global website and the Blinkit.global mobile application (referred to as the "Service"). Our Privacy Policy explains how we collect, use, disclose, and protect information that applies to our Service, as well as your choices regarding the collection and use of your information. This policy outlines how Blinkit.global collects and uses the information about you when you use Blinkit.global services and explains the choices you can make about the way we use your information.

By using the Website and/or registering at Blinkit.global, you authorize us to contact you via email, phone call, or SMS to offer our services, provide product information, and present promotional offers available on the website and from associated third parties. For these purposes, personally identifiable information may be collected. Regardless of your registration under DND, DNC, or NCPR services, you authorize us to contact you for the aforementioned purposes for up to 365 days from your registration with us.

Definitions

Personal Data: Personal Data refers to information about a living individual that can be used to identify that person.

Usage Data: Usage Data is information collected automatically, either generated by the use of the Service or from the Service infrastructure itself.

Cookies: Cookies are small pieces of data stored on your device (computer or mobile device).

Information We Collect and Its Use

We gather the following types of information about you:

**Information You Provide Us Directly**

While using our Service, we may ask you to provide certain personally identifiable information that can be used to contact or identify you. This information may include your email address, phone number, business name, first and last name, cookies, and usage data.

**Usage Data**

We may also collect information that your browser sends whenever you visit our Service or when you access the Service through a mobile device ("Usage Data"). 

This Usage Data may include details such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our Service you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

When you access the Service with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device's unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers, and other diagnostic data.

While using our Service, we may ask for certain permissions to measure key metrics across other apps and websites.

**Cookies Information**

We use cookies and similar tracking technologies to monitor activity on our Service and store certain information.

Cookies are small files containing data, which may include an anonymous unique identifier. These cookies are sent to your browser from a website and stored on your device. We also use other tracking technologies such as beacons, tags, and scripts to collect and track information to improve and analyze our Service.

You can configure your browser to refuse all cookies or to alert you when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Use of Data

Blinkit Private Limited uses the collected data for various purposes:

- To provide and maintain our Service.

- To notify you about changes to our Service.

- To allow you to participate in interactive features of our Service when you choose to do so.

- To provide customer support.

- To gather analysis or valuable information to improve our Service.

- To monitor the usage of our Service.

- To detect, prevent, and address technical issues.

- To provide you with news, special offers, and general information about other goods, services, and events we offer that are similar to those you have already purchased or inquired about, unless you have opted out of receiving such information.

Retention of Data

Blinkit Private Limited will retain your Personal Data only for as long as necessary for the purposes outlined in this Privacy Policy. We will retain and use your Personal Data to the extent required to comply with our legal obligations (for example, if we need to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when it is used to enhance security, improve the functionality of our Service, or when we are legally required to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to and maintained on computers located outside your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside Uttar Pradesh, India, and choose to provide information to us, please note that we transfer the data, including Personal Data, to Uttar Pradesh, India, and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Blinkit Private Limited will take all reasonably necessary steps to ensure that your data is treated securely and in accordance with this Privacy Policy. No transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place to ensure the security of your data and other personal information.

Deletion of Data

You can request the deletion of your Personal Data directly by deleting your account within your Account section. If you are unable to do this yourself, you can contact us at help@blinkit.global.

Who You May Choose to Share Your User Content With

Business Transaction

If Blinkit Private Limited is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Disclosure for Law Enforcement

Under certain circumstances, Blinkit Private Limited may be required to disclose your Content if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Legal Requirements

Blinkit Private Limited may disclose your Personal Data in the good faith belief that such action is necessary to:

• Comply with a legal obligation.

• Protect and defend the rights or property of Blinkit Private Limited.

• Prevent or investigate possible wrongdoing in connection with the Service.

• Protect the personal safety of users of the Service or the public.

• Protect against legal liability.

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Rights

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Service Providers

We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), provide the Service on our behalf, perform Service-related tasks, or assist us in analyzing.

These third parties have access to your Personal Data solely to perform these tasks on our behalf and are obligated not to disclose or use it for any other purposes.

Analytics

We utilize third-party Service Providers to monitor and analyze the usage of our Service.

Google Analytics: Google Analytics, a web analytics service provided by Google, tracks and reports website traffic. Google may use this data to track and monitor our Service's usage and share it with other Google services. The information collected may also be used by Google to personalize ads within its advertising network. You can opt out of sharing your activity on our Service with Google Analytics by installing the Google Analytics opt-out browser add-on, which prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing visit information. For more details on Google's privacy practices, visit the Google Privacy & Terms page: Google Privacy & Terms

Children's Privacy

Blinkit.global does not knowingly collect or solicit personal information from children under the age of 18. Our Service and its content are not directed at children under 18. If we discover that we have inadvertently collected personal information from a child under 18 without parental consent, we will promptly delete it. If you believe we may have any information from or about a child under 18, please contact us at help@blinkit.global.

Retention of Your User Content

After terminating or deactivating your User account, Blinkit.global may retain your profile information and User Content for a reasonable period and as long as necessary to fulfill legal and audit obligations, and for backup and archival purposes.

Disclosure

We may disclose certain personally identifiable information to third-party services, including:

• Information you provide, such as name, email, and mobile phone number.

• Information collected during your use of our service, including device details, location, and network carrier.

This information is shared with third-party service providers to:

• Personalize the app for you.

• Conduct behavioral analytics.

Updates to this Privacy Policy

We will notify you via email or prominently on our Service before any changes to this Privacy Policy take effect. The "effective date" at the top of this Privacy Policy will be updated accordingly. Please review this Privacy Policy periodically for updates, as changes become effective when posted on this page.

Contact Us

For questions regarding this Privacy Policy, please reach out to us at help@blinkit.global.